MILLION DOLLAR LUXURY AT SANDALS RESORTS

Press Release.........

MILLION DOLLAR LUXURY AT SANDALS RESORTS
~New Million Dollar Villas debuting July 1st at Sandals Regency La Toc Enhance the Luxury Included Vacation Experience at Sandals Resorts~

CASTRIES, St. Lucia (March 14, 2008) – Sandals Regency La Toc Golf Resort & Spa in St. Lucia will debut four lavish Sunset Bluff Million Dollar Luxury Villas with Private Pool & Whirlpool on July 1, 2008. According to Sandals Resorts CEO, Adam Stewart, the new villas, which will combine 800 square feet of living space and 400 square feet of outdoor space to make one dramatic and very indulgent private villa, are the epitome of the new Luxury Included Vacation Sandals Resorts introduced late last year.

“We are committed to capturing the imagination of guests with suites that provide not only the best elements of comfort, privacy, service and opulence, but that offer settings that are truly awe-inspiring,” said Stewart.

The new Sunset Bluff Million Dollar Luxury Villas with Private Pool & Whirlpool are cantilevered above the resort’s highest point, ensuring an unhindered, full 180-degree view of the Caribbean Sea and lush surrounding island of St. Lucia. A thre-level outdoor sundeck, that is accessible by either the living room or bedroom, captures sea breezes and features a glass waterfall that spills into a zero-entry plunge pool and private whirlpool. The setting is among the most dramatic in Sandals’ collection of luxury suites that are also located in Jamaica, Antigua and Nassau in The Bahamas. The four Sunset Bluff Million Dollar Luxury Villas will be accessible by foot or golf cart, and all are butler category suites to ensure the highest, most personalized level of service.

Million Dollar Design
Known for introducing as standard, four-poster mahogany beds, the new Million Dollar Villas are a design departure for Sandals Resorts. According to the design team for Sandals Resorts, the traditional use of a four-poster bed presented a design challenge. “We didn’t want anything to distract from the view,” says Stewart.

Instead, the villa includes a more contemporary, clean-lined scheme of neutrals for the soft goods including an oversized sectional in the living room and French-polished, handmade mahogany furniture including freestanding nightstands in the bedroom. The sleigh bed features a leather upholstered headboard and footboard and is covered in a custom-embroidered duvet and Egyptian cotton sheets. Turkish saturnia tile serves as the flooring, and not one, but two, 40” plasma televisions are located in the villa, in both the living area and bedroom. Novel lighting techniques highlight windows that are draped in patent leather over linen and continue to draw the eye to the view. In the bath, a freestanding tub is set against a wall of white onyx pebbles and directly under a skylight. A custom vanity topped with thick marble and electric backlit mirrors that eliminate glare for better shaving and make-up application plus separate water closet with bidet complete the setting. The result is soothing and inviting.

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MILLION DOLLAR SUNSET BLUFF VILLAS – 2

“We are proud to introduce the new Sunset Bluff Million Dollar Luxury Villas at Sandals Regency La Toc,” said Stewart. “These suites are one of a kind. They take even further the new luxury experience we launched last year and best illustrate our commitment to unprecedented levels of service and amenities. We are a resort company dedicated to choice, style, and uncompromising standards. Our Million Dollar Villas are the crowning glory of a collection of spectacular suites that include enhanced food & beverage, lavish spas, luxury amenities, and exclusive partnerships. Sandals is the Luxury Included Vacation.”

Sandals Resorts:
Sandals Resorts has earned a worldwide reputation for providing two people in love with the most romantic vacation experience in the Caribbean. Currently, there are 12 Sandals properties located in Jamaica, Antigua, St. Lucia and The Bahamas. Each offers stunning beachfront locations; a choice of à la carte restaurants, from white-glove dining to barefoot elegance; all premium brand wine and spirits, including an exclusive partnership with California's legendary Beringer Vineyards; luxurious accommodations in a range of categories; unrivaled watersports including the Caribbean's largest PADI certification program; Butler Service for truly indulgent pampering; Preston Bailey Signature WeddingMoons® and signature Red Lane® Spas, with services and treatments inspired by the region. In July 2007, the five-star, all suite Mediterranean Village debuted at Sandals Grande Antigua Resort & Spa, offering two people in love the ultimate romantic getaway.

Sandals Resorts has set the industry standard for the luxury included vacation and has been voted the Caribbean’s Leading Hotel Brand at the World Travel Awards for 14 years in a row, and World's Leading All-Inclusive Company for 12 years in a row. For more information, call your local travel agent or 1-800-Sandals (1-800-726-3257) or visit www.sandals.com

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Contacts: Cathy Decker Cristina Calzadilla
Lou Hammond & Associates Lou Hammond &
212-891-0213 212-891-0212
cathyd@lhammond.com cristinac@lhammond.com